10 RULES TO BUILD A WILDLY SUCCESSFUL SMALL BUSINESS
Research shows that individuals who are successful in entrepreneurship are those who have a far-reaching vision. They know how to manage their time, and realize the importance of recreation as much as work.In the 17th study of Muamalah and Entrepreneur Ramadhan together with Ustad Muflih Safitra Msc, 10 small business success rules were discussed which were summarized in Muslim Entrepreneur Magazine. This study took place after the Fajr prayer at the An-Nasai Mosque, .The ten rules are;
1. Find a niche market.
If starting with a small business , it is best to find the right market niche to utilize all the resources in your company. By concentrating on a narrow niche market, you may be able to avoid collisions with bigger competitors. "Therefore, it is better for us to determine from the beginning which markets we will target. Which ones still have a big chance or are still few competitors," said Muflih.
2. Small business , but think big.
Smaller businesses are more flexible, so they are able to respond to markets quickly, and serve more personally.
3. Differentiate your product.
It describes the benefits of your products and services to customers, highlighting the unique solutions it offers to their problems. "Avoid copycats because imitators rarely succeed in the market," says Muflih.
4. First impressions matter.
Focus on accuracy and quality. You often don't have a second chance to make a good first impression. Muflih gave an example of a restaurant he had visited somewhere, serving stale food the first time he visited. "Of course after that I will no longer want to go to that place. This is clearly a bad first impression," said Muflih.
5. Have a good reputation.
Your business depends on its reputation. It is very important that you build a good reputation.
6. Always be a solution to your customers.
Entrepreneurs know that they have to be a solution to their customers so they don't get left behind by their competitors. The business environment demands entrepreneurs to come up with new solutions fast.
7. Listen to your customers.
Customers feel you need to be prioritized and important to you. When you focus on your customer and earn their trust, they will recommend your product, and even be loyal.
8. Make a plan for success.
An entrepreneur must understand the power of planning. A good plan helps you increase your chances of success and helps you define a business concept .
9. Innovative.
Innovate continuously in line with technological changes. Use change as a stepping stone to improving your product, procedure or reputation. Innovations also include pricing, promotions, customer service, and distribution.
10. Work smart.
As an entrepreneur, you have the confidence to always be innovative in developing your ideas.
"Keep innovating. Entrepreneurs must be able to read
